How Will the Travel Industry Reinvent Itself Post-Coronavirus?
By Alexandra Marvar in HERE Online
As the coronavirus pandemic brought travel to a screeching halt, an industry that had been growing rapidly thanks to budget airlines, the sharing economy, and Instagram culture (to name a few reasons) suddenly had to reckon with a future that looked permanently altered. But with this pause comes the opportunity to reroute—to address the social, environmental, and economic issues that arise from tourism, for better and certainly for worse.
At the start of 2020, more people were traveling than ever before, especially by plane. Some were traveling voraciously. As Instagram—ten years old this fall—helped make the sheer act of travel into a possible career, a growing number traveled like it was their job, their identity, their personal brand. The pursuit of checking off 30 countries before age 30 got its own hashtag.
Then the COVID-19 pandemic grounded even the most determined travelers among us. CLICK TO CONTINUE